My thoughts on Elf x Jennifer Coolidge dirty pillows collaboration

Sorry if I’m the last to this party but I’ve just seen something fabulous – the ELF Cosmetics and Jennifer Coolidge ‘Dirty Pillows’ collaboration advert. 

First of all, lets appreciate the genius of bringing together ELF (fast becoming one of my fave brands due to its high performance products, strong ethics, accessibility and affordability) and the Jennifer Coolidge! FABULOUS, gorgeous, icon 🙌

She is the poster woman that women want! A multi faceted, celebrated talent whose unique humour, usually hot-mess wit and unapologetic, larger than life personality is refreshingly easy to connect to.

Pro-Age gorgeousness Ageism is often ignored in the fight for representation. ELF recognising the incredible beauty and presence of this powerhouse. Elf, us over forties women see you and appreciate you! 


This collab is a big shoutout to all divas out there who confidently, command the room irrelevant of age.

Jennifer is bringing Sass: “Dirty Pillows” was Jennifer’s own genius name for the collab. She also came up with other tongue in cheek names for the 4 piece lip kit including ‘swollen’ plumping lip gloss, ‘Fill frontal’ lip pencil and the gold mirror included is embellished with ‘Lips are the Mirror to Your Soul’.


The video is so in keeping with Jennifer Coolidge’s signature caricature comedy. 


Awakening next to her sleepy husband from a steamy dream of a sexy barrister Jennifer prioritises reapplying her lip gloss before going back to sleep. This camp and ridiculous connotation hits ‘Maria high heels on a treadmill’ level of batshit crazy-campness and I’m here for it! 

She looks divine, ever the smouldering, cougar we know and love.

This collab is all about empowering women to feel glorious in whatever goddamn way they want! Jennifer Coolidge is THE embodiment of fierce beauty meeting a strong, unapologetic voice.

ELF’s products are going from strength to strength, and this collab is bound to bring some magical makeup goodies.. Can’t wait to perfect some pouts with it!

So, here’s to ELF Cosmetics and Jennifer Coolidge for reminding us to embrace our “Dirty Pillows” and celebrate our unique beauty however we want. 💃❤️ #DirtyPillows #ELFCosmetics

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